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Considered to be an all in one online course creator, Kajabi specializes in email marketing, easy to creat landing pages, a mobile friendly website builder, sales pages, made for you marketing campaigns / funnel templates and all other resources you could imagine to support your online business.
Most small businesses that utilize Kajabi do so to create digital products, online courses, or membership sites. The marketing, online sales support and customer relationship management recourses built in the Kajabi allow creators to drive traffic to their digital products. 24/7 online chat support comes standard with most service levels at Kajabi.
Online marketers that are well acquainted with funnel building have likely heard of ClickFunnels. The ClickFunnels platform also helps creators sell their digital products, with many users opting to sell physical merchandise through the platform as well.
In Kajabi, creators sell a variety of digital products each month, with many having little to no technical knowledge regarding how to create these products or websites outside of the Kajabi platform.
Because many of the components found in Kajabi are 80% done for you (DFY), these creators are able to start building their digital products immediately, without having to learn any of the technical aspects associated with selling digital products online.
ClickFunnels, while supporting those creators who opt to sell digital products, are also focusing on creators that are selling physical products. Despite also offering tools to create and sell online courses or membership sites, ClickFunnels functions better for creators that wish to sell physical merchandise, and this demographic has been their focus for quite some time.
While ClickFunnels may still be the most recognized software for creating a sales funnel, there are very few templates or resources for creators that wish to use this platform to sell their digital products.
Kajabi offers an immense level of support for creators that are solely focused on delivery digital products, online courses or membership sites. This can also include mini-courses, eBooks, and premium video content. There are countless professionally designed templates to help creators build their products, sell their products and provide great experiences to their customers.